Before I start to criticise the voiceover on the TVC below, I’d like to say that in no way do I intend to offend the producers of the ad. In my opinion, for a regional TVC it’s extremely well produced. Regional TV stations traditionally have very small budgets to produce local ads, making it a nightmare for producers who simply want to do good work! A big kudos to Kris Woldt , formerly of SEVEN Toowoomba for the very high quality of this local ad. Even with budgets so tight, they hired a studio with large green screen to assist with the background key and there’s some great graphic work in it too!
Ok, so the voiceover started like this…phone call 1 – “Hey, can you do a demo read for me? It needs to be a Sean Connery sound-alike. Ummm sorry, no…can’t do a good Sean, would prefer not.” Half an hour later…phone call 2 – “Jas, can you please give it a go, the other demos I got weren’t up to scratch. Ok will do what I can, but don’t expect a miracle.” A few weeks later, I see the ad on TV and think “eeewww… what a horrible Sean Connery sound-alike…Ooohhhh darn, that’s me!” But it looked great… and I had been paid for the read and character…so it was all good.
This is one ad I’m certainly not going to be adding this to my showreel.
Please share your thoughts…I’m game to hear what you think … if you’re willing to have a listen to this! Feel free to leave comments on the look of the TVC too.